Filtered by Category: AME Business Development

Trade Shows & Conferences in Asia

Trade Shows & Conferences in Asia

Trade Shows and Conferences - We love them. They are just so incredibly important for any business making the move into Asia. 

What a fantastic way for your business to gain a better understanding of the Asian market for your products and services. Participating in these events is a fast-tracked way to gain a better understanding of how your industry works in Asia. Are your competitors the same? Are there new product lines that are required? New use cases that you could fulfill but don’t exist in your home market? These are all absolutely imperative questions for you to answer when setting your go-to market strategy for Asian expansion.

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Optimising your Asian expansion

Optimising your Asian expansion

So you want to incorporate your company in Singapore and start your journey into Asia? Well there a few things that you need to keep in mind. Establishing a company is fast, cheap and well supported by the government. From tax breaks to grants and co-investment, if you know what you are doing and how to navigate the system there are so many benefits to take advantage of.

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The Market for Software among Fledgling Asian Companies

The Market for Software among Fledgling Asian Companies

In the not so distant past, the perception was that Asian businesses would be the last to adopt new software technologies and that Asia became a priority once your sales slowed in the lead markets of North America and Europe.  Now, the landscape has changed, perhaps even flipped, as Asian businesses are aggressively buying or building software solutions to help them compete.

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The Asia Market for Enterprise Software - Just How big is it?

The Asia Market for Enterprise Software - Just How big is it?

In the US and Europe, software and tech consulting services have become two of the largest and fastest-growing tech budget categories. The Asia Pacific region has not reached this point yet, as many countries are still assembling the hardware infrastructure that underpins modern technology. But it is heading in that direction, with software becoming the third-largest tech market category in the region after computer equipment. 

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